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SOAT news propels community response

Posted: February 11, 2014 - 10:46am
25 contestants take part in the 2013 edition of Stuck on a Truck at Toad Suck Daze. Centennial Bank announced Monday there would be no Stuck on a Truck competition in 2014.  COURTNEY SPRADLIN STAFF PHOTO/FILE
COURTNEY SPRADLIN STAFF PHOTO/FILE
25 contestants take part in the 2013 edition of Stuck on a Truck at Toad Suck Daze. Centennial Bank announced Monday there would be no Stuck on a Truck competition in 2014.

There’s no question in the 13 years Centennial Bank hosted a vehicle giveaway during Toad Suck Daze, it created quite the following.

That passionate, fervent and sincere fan base was none too pleased with Monday’s announcement there would be no Stuck on a Truck competition in 2014. Bank officials said the parking lot of its downtown branch would instead be used as a command center for all emergency services during the yearly festival, Toad Suck Daze.

READ MORE: Centennial Bank announces no SOAT in 2014

“While Stuck on a Truck has been a great event for us, I just think the community would be better served if we offer that corner for our emergency services, police and fire over that weekend,” bank president David Druey told the Log Cabin Democrat on Monday.

News spread quickly and spawned a community-gathering of sorts in an attempt to bring back the event. A Facebook page, titled “Bring Back Stuck on a Truck” was created in the hours after the announcement and had 64 likes as of 9:40 a.m. Tuesday.

The page said it is “for those of us who feel that Toad Suck Daze simply will not be the same without our beloved Stuck on a Truck!!”

The page creator urged supporters to leave a “kind comment” in favor of bringing back the marathon competition.

Others also took to social media to voice their disbelief and despair. The following is a collection of those who expressed their thoughts.

(Staff writer Lee Hogan can be reached by email at lee.hogan@thecabin.net or by phone at 505-1246. Follow Lee Hogan on Twitter at twitter.com/LCD_LeeHogan.)

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ucantbserious
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ucantbserious 02/11/14 - 02:14 pm
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Sigh

The bank hosted this contest for the advertisement. If they felt that the money spent was not being recouped through increased business then why would they keep doing it? Many people may enjoy participating or watching it but if the business is losing lots of money on it year after year then of course they are going to scrap it.

Think back a few years when Old Spice was using Isaiah Mustafa in their commercials. Those commercials were incredibly popular but did not result in increased purchases of Old Spice.

Regardless, I think the cover of "be better served if we offer that corner for our emergency services" is lame. I applaud them for making good use of their location but they are just looking for a way to bow out of this while trying to save as much face as they can. If they don't want to host it then just call it what it is. No need to cook up a BS cover story.

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